Mission of the Foundation

Little Eva with Rod's Medal

Our mission is to create a life-long commitment to good health and fitness habits in children at risk of obesity-related health problems. Our program educates, empowers, and inspires K-5 children to become and stay fit.

  • Educating  —  KiDSMARATHON teaches kids how to exercise and eat well to be as healthy as possible—physically and mentally. Our training guide, given to every child, contains educational material from world-renowned physiologists and nutritionists, presented in a clear, engaging, and fun way. Our program utilizes teachers, coaches, and parents in creating a structured environment in which children feel good about what they’re learning.
  • Empowering  —  KiDSMARATHON directly empowers kids to believe in themselves. After completing the program, children know that they control their health, and can achieve anything they put their minds to. They learn first-hand the rewards attained through persistence and determination.
  • Inspiring  —  Visits from Rod Dixon and other Olympic Medalists provide kids with proof that the concepts they learn during the program correlate with success in life. All special guests involved in KiDSMARATHON possess unique charm, and inspire kids to take what they learn and commit to lifelong health and nutrition habits.

KiDSMARATHON Foundation is a California Nonprofit Public Benefit Corporation